Hospital MaterDei is one of the most important hospital in Belo Horizonte, state of Minas Gerais – Brazil.
Challenge
Understanding the clients and clinical staff current troubles and needs to align with the strategic business expectation.
Goal
Designing a new portal to provide an easy and fast access to information and offer services to users on desktop and mobile devices.
Deliverables
- Research report (stakeholders, benchmarking, google analytics, online survey)
- Information architecture (sitemap, structure)
- Navigation (main menu, contextual menu, footer, etc)
- Tested and documented wireframe
- Responsive version
- Visual design
Concept & Research
Workshops: Co-creation and CSD Matrix
I led a workshop to externalize the knowledge that clinic staffs have about the present situation and understand wishes and needs for the new portal.
First we discussed, through CSD Matrix (certainties, suppositions and doubts), what they already know about the current troubles (certainties); what they assume about problems and patient needs (suppositions); and what could be questioned to solve the current problems.
Finally, the clinic staffs listed the main services and subjects, so a sketch of the new website with the main content was elaborated.